Corporate culture is about the etiquette and credence that determine how an organization’s employees and management interact with each other and handle outside business affairs. A company’s culture affects brand perceptions which can make or break companies. If the corporate culture isn’t your priority, you’re welcoming failure. Companies that understand the importance of corporate culture and actually do something to address it are the ones that will see low turnover rates, high employee engagement, and increases in productivity, creativity, and overall success. 

Transparent Team Communication 

Open discussion, honesty, and loyalty is the key to creating a well-balanced and healthy workplace. This communication strategy also benefits client relations as it keeps transparency in business. We all know that some information is confidential and must stay between certain key executives, but keeping your employees in the loop, even when it’s about minor or major updates, shows that there is transparency and trust among group members. This is crucial to workplace morale.

Build a Model

Staying aligned with employees should be an obvious one but it’s something that often gets failed to spot by managers who are busy running from meeting to meeting. Scheduling  team meetings is a necessary step when it comes to an employee’s future with the company. These review meetings create an opportunity for the employee to discuss likes, dislikes, and where they see themselves fitting into the overall growth of the organization. You don’t want employees who feel like there is no growth and future for them at your company. Let them know that they have room to build up and how their efforts at work are helping the company. If you let them think “this is it,” then they probably won’t stay too long.

Employee Appreciation

Who doesn’t love a compliment every once in a while? Appreciating an employee or a team’s success is essential when it comes to making people feel valued. It’s as easy as sending out a company-wide email about a big project that was just completed and calling out the key players that made it happen. Employees want to feel that all their efforts and hard work are noticed and valued by appreciating them. Thanking your employees for their individual contributions has a powerful impact on their productivity.

Fun and Work

These two words are in the same sentence, ever heard or thought about it? There are people who don’t equate those two ideas together, or while they wish it could be true to have fun at work, they’ve never really experienced it. Yes, the work takes priority but make sure you are keeping your employees happy. They should enjoy their work. When people have fun, they are more engaged and are less stressed. Productivity increases in comparison to usual monotonous work. Just signed a huge client? Take everyone out for a beer at the end of the workday. Giving people something to look forward to and bond over will no doubt help in creating an environment where employees are loyal, honest, and most certainly, connected.

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